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Fashion Forward with Designer Audra Noyes Herndon

Fashion Forward with Designer Audra Noyes Herndon

House of Lou
• 33 min
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<p>In this episode of&nbsp;<em>House of Lou</em>, Veronica is joined by&nbsp;Audra Noyes Herndon;&nbsp;founder, CEO, and creative director of&nbsp;<a href="https://audraofficial.com/" rel="nofollow">AUDRA</a>. Audra shares details of her journey, including her move to St. Louis in 2017, as one the Saint Louis Fashion Fund's inaugural class of designers; her&nbsp;background working with fashion icons André Leon Tally, Zac Posen, and John Galliano,&nbsp;to name a few; and&nbsp;the inspiration behind her brand's aesthetic. Audra discusses her career highlights and passion&nbsp;projects, from dressing Kim Kardashian for the red carpet to designing her own wedding dress, as well as dresses&nbsp;for her mother&nbsp;and flower girls. This year, the brand celebrates its&nbsp;10-year anniversary. Shop&nbsp;AUDRA at its&nbsp;<a href="https://maps.app.goo.gl/ypANJsHzDD33S3MH9" rel="nofollow">showroom</a>&nbsp;on Clayton in Ladue (walk-ins welcome) or&nbsp;<a href="https://audraofficial.com/" rel="nofollow">online</a>.&nbsp;</p> <p>Plus, Veronica talks about her recent trip to Colombia and the creative inspiration it brought her. See photos from her trip on Instagram (<a href="https://www.instagram.com/vtlookbook" rel="nofollow">@vtlookbook</a>).</p> <p>Listen and&nbsp;follow&nbsp;<em>House of Lou</em>&nbsp;on&nbsp;<a href="https://podcasts.apple.com/us/podcast/house-of-lou/id1715504359" rel="nofollow">Apple Podcasts</a>,&nbsp;<a href="https://open.spotify.com/show/3ovIC1dt19FiByFhMjlgIc?si=be8613d8b3e849c4" rel="nofollow">Spotify</a>, or most places podcasts are available.</p> <p><em>Thank you to&nbsp;<a href="https://karrbick.com/project-consultation/" rel="nofollow">Karr Bick Kitchen &amp; Bath</a>&nbsp;for sponsoring this episode.&nbsp;From design and construction to interiors, Karr Bick serves as a one-stop-shop for all the essentials needed to create spaces that are #NothingOrdinary. Schedule a free design consultation at&nbsp;<a href="https://karrbick.com/project-consultation/" rel="nofollow">karrbick.com</a>.</em></p> <p><strong>Got an idea for a future House of Lou&nbsp;episode?&nbsp;</strong></p> <p>We love hearing from our audience. Send your thoughts or feedback&nbsp;to Veronica&nbsp;at&nbsp;<a href="mailto:vtheodoro@stlmag.com" rel="nofollow">vtheodoro@stlmag.com</a>&nbsp;or to&nbsp;<a href="mailto:podcasts@stlmag.com" rel="nofollow">podcasts@stlmag.com</a>. We can't wait to hear from you!</p> <p><strong>Looking for more&nbsp;inspo?</strong></p> <p>Subscribe to&nbsp;our&nbsp;<a href="https://info.stlmag.com/newsletters" rel="nofollow">Design+Home newsletter</a>&nbsp;to receive our latest&nbsp;home, design, and style content in your inbox every Wednesday. And follow Veronica (<a href="https://www.instagram.com/vtlookbook" rel="nofollow">@vtlookbook</a>) and&nbsp;<em>St. Louis Magazine</em>&nbsp;on Instagram (<a href="https://www.instagram.com/stlouismag/" rel="nofollow">@stlouismag</a>).</p> <p><strong>Interested in being a podcast sponsor?</strong></p> <p>Contact Lauren Leppert at&nbsp;<a href="mailto:lleppert@stlmag.com" rel="nofollow">lleppert@stlmag.com</a>.</p> <p><strong>Mentioned in this episode:</strong></p> <ul> <li><a href="https://audraofficial.com/" rel="nofollow">AUDRA</a></li> <li><a href="https://www.micds.org/" rel="nofollow">MICDS</a></li> <li><a href="https://www.saintlouisfashionfund.org/" rel="nofollow">Saint Louis Fashion Fund</a></li> <li><a href="https://www.thecollectivethread.org/" rel="nofollow">Collective Thread</a></li> <li><a href="https://www.21cmuseumhotels.com/stlouis/?gad_source=1&amp;gclid=CjwKCAiAq4KuBhA6EiwArMAw1PKws4SOTVRJWrS0gUI_ba_iO67VoCsuVdXzeX_OIakTXWtdm74V_RoCCDYQAvD_BwE" rel="nofollow">21C Hotel</a></li> <li><a href="https://www.scad.edu/" rel="nofollow">Savannah College of Art &amp; Design</a></li> <li><a href="https://www.alliancestl.org/" rel="nofollow">Alliance Française de St. Louis</a>&nbsp;</li> <li><a href="https://archgrants.org/" rel="nofollow">Arch Grants</a></li> <li><a href="https://rettajane.com/" rel="nofollow">Retta Jane</a></li> <li><a href="https://www.missouribotanicalgarden.org/events-classes/signature-events/orchid-show" rel="nofollow">Missouri Botanical Garden Orchid Show</a></li> <li><a href="https://www.slam.org/event/art-in-bloom-2024/" rel="nofollow">Saint Louis Art Museum's Art in Bloom</a></li> <li><a href="https://www.slam.org/event/drop-in-collection-tour-flower-power-2024-02-09/2024-02-09/" rel="nofollow">Saint Louis Art Museum's February Drop-In Tours</a></li> <li>Veronica's favorite places to buy flowers:&nbsp;<a href="https://www.citygrownflowers.com/" rel="nofollow">Urban Buds</a>;&nbsp;<a href="https://www.flowersandweeds.com/" rel="nofollow">Flowers &amp; Weeds</a>;&nbsp;<a href="https://www.bloominbuckets.com/" rel="nofollow">Bloomin' Buckets</a></li> </ul> <p><strong>You may also enjoy these SLM articles:</strong></p> <ul> <li><a href="https://www.stlmag.com/api/pv/laZcvhWZZPTpfyYCnQ7mJ47WI1OTyi51Y5dEfSfdnHx4FEesITZF4Ad4Ds0WSSU7/++/design/audra-noyes-ladue-shop-designer-st-louis/" rel="nofollow">Inside St. Louis designer Audra Noyes’ new Ladue showroom</a></li> <li><a href="https://www.stlmag.com/api/pv/laZcvhWZZPTpfyYCnQ7mJ47WI1OTyi51Y5dEfSfdnHx4FEesITZF4Ad4Ds0WSSU7/++/design/style/Local%20fashion%20designer%20launches%20her%20first%20collection%20of%20vintage-inspired%20clothes/" rel="nofollow">Retta Jane, a luxury clothing label for tweens and teens, is St. Louis’ newest fashion start-up</a></li> <li><a href="https://www.stlmag.com/api/pv/laZcvhWZZPTpfyYCnQ7mJ47WI1OTyi51Y5dEfSfdnHx4FEesITZF4Ad4Ds0WSSU7/++/design/where-to-shop-for-flowers-in-st-louis/" rel="nofollow">Where to shop for flowers in St. Louis</a></li> </ul> <p>See <a href="https://omnystudio.com/listener" rel="nofollow">omnystudio.com/listener</a> for privacy information.</p>